Snow Companies: Account Manager 

July 2020-Present

• Evaluated and analyzed targeted markets and strategies to identify opportunities for marketing expansion

• Managed and tracked projects on an ongoing basis

• Served as primary POC for client, and managed the day-to-day execution of business tactics

• Publicized promotional programs through the implementation of various activities, events, and tactics

• Coordinated the planning, scheduling, and implementation of marketing strategies and tactics for the organization

• Created competitive analysis presentations, project reports, surveys, and collateral marketing materials

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Pulsar Advertising: Account Manager Intern

May-August 2019 ​

• Designed creative briefs, presentation decks, and project reports

• Conducted brand and consumer research

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The Lenfest Center for the Arts: Student Marketing and Social Media Chair

2016-2017

• Received the Lenfest Center for the Arts Award for  work creating and updating the Lenfest Center’s social media platform

•  On own initiative developed various online/social media marketing strategies including trivia questionnaire contests, interactive publicity displays, and augmented reality campaigns

• Wrote publicity newspaper articles, campus notices, and trivia questionnaires

• Designed and distributed marketing posters, fliers, and displays

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The Martin Agency Student Workshop: Media Planning Intern 

Summer 2016 

• Successfully completed an advertising course of study and case project

• Created full marketing campaign, from briefing to execution and presented to agency executives

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Firehouse Theatre: Marketing Intern

Summer 2016 

• Canvassing Manager

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Hampton Arts Commission: Senior Marketing/Management Intern

Summer 2014-2016 

• Co-authored “The American Theatre Crisis Communications Plan”

• Composed the "Green Plan" Research Proposal

• Layout design assistant for the "Hampton Arts Diversions Magazine"